Irrespective of the nature and size of the business, it is vital to ideate strong personal bonding with customers to stand out from competitors and cultivate customer loyalty. Experienced business tycoons deem customers as the lifeblood of a business and hence suggest that they must be at the core of all critical business decision-making. Today, we discuss how customer-centricity helps businesses to stand out from their competitors.
1. Customer Satisfaction Culminates in Better Sales
Customer satisfaction is equally, if not more, important than sales for a business's growth. While it may appear counterintuitive, focusing on customers rather than sales can result in better sales. As per a report by Deloitte, customer-centric companies are 60% more profitable than companies that don't keep customers at the centre of their focus.
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